WCO and NXP join forces in the fight against global counterfeiting
The WCO is pleased to announce that NXP Semiconductors N.V. (NASDAQ: NXPI), the world leader in near field communication (NFC) and radio frequency identification (RFID) technologies, has joined the IPM Connected network with its NFC smart security solution.
IPM is the WCO’s on-line tool to combat counterfeiting by providing Customs officers with key operational product information to help them distinguish between genuine and fake products. Over the past year, the WCO has developed IPM Connected, a global network of security solution providers interfaced with IPM that enables Customs officials to instantly verify the authenticity of a product. NXP’s full suite of high-performance NFC tag solutions, based on established standards that ensure maximum compatibility with NFC-enabled devices, will gradually interface into the IPM anti-counterfeiting platform providing a secure authentication service for brand owners.
Rights holders can apply NFC tags to protect their products at the point of manufacture. These secure NFC tags provide an additional scaled layer of security and can be used to deliver details on the product only known by the brand owner or rights holder. Genuine products can be quickly and reliably verified at any point in the supply chain by an NFC-enabled device, such as a smartphone or a computer with a connected reader. As goods pass international borders, Customs officials using the WCO’s IPM web or mobile application will be able to dynamically spot-check the authenticity of the product by cross referencing real-time information provided by the brand owners.
“Being able to offer our secure and fully standardized NFC solutions to the WCO IPM programme is a significant development and ensures that technology remains at the forefront of the fight against global counterfeiting,” said Matthias Poppel, general manager, secure mobility and retail, NXP Semiconductors. “Over 70 percent of all counterfeit seizures in the world are processed by Customs officials on the front line. Having a simple, yet highly effective way to instantly verify the authenticity of a product, using NFC tags and a secure NFC-enabled smartphone for example, will help streamline the international Customs process and provide a deterrent for would-be counterfeiters.”
The WCO encourages all databases, sources of information, authentication or traceability solutions which could help Customs officers in their fight against counterfeiting to interface with IPM and become IPM Connected.
About NXP Semiconductors
NXP Semiconductors N.V. (NASDAQ: NXPI) creates solutions that enable Secure Connections for a Smarter World. Building on its expertise in High Performance Mixed Signal electronics, NXP is driving innovation in the application areas Connected Car, Security, Portable & Wearable and Internet of Things. NXP has operations in more than 25 countries, and posted revenue of $5.65 billion in 2014. Find out more at nxp.com.
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